Consumers Shun Copy-Protected CDs
Music companies thinking of distributing copy-protected CDs to protect their content from piracy will likely raise the ire of consumers while lowering their revenue, a new study warns.
According to a survey recently released by GartnerG2, the research service of Gartner/Dataquest, 77 percent of respondents thought they should be able to copy CDs for personal use in another device. Also, 60 percent said they should be able to give copies of CDs to members of their families.
Meanwhile, 82 percent of respondents said that they should be able to copy CDs for personal backup purposes.
The results fly in the face of efforts by the music industry to
The copy-protected CDs limit users options--preventing them from making a copy of the CD to play in their car, for example, as one could with a cassette tape. But they also limit their mobility. In some cases, the protected CDs cannot even be played in more than one of the consumer's CD players.
These restrictions are likely to frustrate users, possibly resulting in a decline in revenue for the record companies, the researcher said.
But while consumers
GartnerG2 conducted the online study of 1005 U.S. adults, 18 years or older, and 1009 teens, ages 13 to 17, in July of 2002.
While the music industry has raised the issue of copy-protected CDs in recent months, few CDs have so far been released with the copy protections included. However, as the industry faces growing piracy thanks to consumers' added capability to make perfect digital copies of music by burning CDs, such measures could become more widespread.