Microsoft to Require Windows Piracy Check
Microsoft in mid-2005 will put a piracy lock on two of its download Web sites, requiring all Windows XP and Windows 2000 users to validate their copy of Windows as genuine before downloading software, the company says.
The lock will be placed on the Microsoft's Download Center and Windows Update Web sites, which offer applications such as Windows Media Player and the new Windows AntiSpyware product as well as security updates for Microsoft products.
Validation is not required for Windows Automatic Updates, says David Lazar, a director in Microsoft's Windows Client group. Automatic Updates is a feature in Windows that is used to download and install security updates to Microsoft software.
The move to lock out pirated copies of Windows from the download sites is part of Microsoft's effort to fight software piracy. The Redmond, Washington, software maker has been testing the lock on the Download Center Web site since September. So far over 5 million users have voluntarily taken part in the test, according to Microsoft.
Before requiring all users to validate their copy of Windows at an unspecified date in mid-2005, Microsoft on February 7 plans to expand the current Windows Genuine Advantage test to increase the number of language versions of Windows XP covered from five to 25 and cover most downloads on the Download Center, the company says.
Offering OS Discounts
Also, starting on February 7 Download Center visitors using Norwegian, Czech, and Simplified Chinese versions of Windows will be required to participate in the test and validate their copy of Windows, Microsoft says. Users who discover that they have a pirated copy of Windows will be offered a genuine version of Windows at a discount.
To qualify for the discount, which can be significant and varies by region, users will have to prove that they were duped into buying an illegal version of Windows while they thought they were buying a legitimate copy, Lazar says. This could be done, for example, by submitting a piracy report, proof of purchase, or a CD-ROM, he says.
"Our goal is not to now have an amnesty or to have a discount version of Windows generally available. We merely want to take care of any customer who may have been cheated and we want to recognize that they spent some money already, even if it was not paid to Microsoft," Lazar says.
Microsoft has the right to ensure that users have a genuine copy of Windows, particularly before adding anything to the operating system or servicing it, says Michael Cherry, a lead analyst at Directions on Microsoft in Kirkland, Washington.
Requiring a genuine copy of Windows not only protects Microsoft, but also law-abiding Microsoft partners who otherwise face unfair competition from illegal software, Cherry says.
The Windows Genuine Advantage checking mechanism is anonymous, according to Microsoft. It includes an ActiveX control on the client side and the Windows Product Activation service on the Microsoft side. A user has to install the ActiveX control and enter the Windows product key, which on new PCs bought with the operating system is typically found on a sticker affixed to the PC.
This is not the first time that Microsoft is checking whether installed copies of Windows are legitimate. Windows Update already checks for certain volume license keys that are known to be used illegally to activate copies of Windows. The Windows Genuine Advantage check looks for more known bad license keys, Lazar says.
Software piracy is a major issue for Microsoft. In the United States alone, almost a quarter of all Windows users run an illegal copy. However, one problem the software maker faces is that many users don't know that their copy of Windows is illegal.
"In developed countries, the majority of customers who are running pirated software are doing so unwittingly," says Bonnie MacNaughton, a senior attorney at Microsoft.
"Most of the counterfeits that we see that are sold in the developed markets are very good pass offs of our software that most customers would not be able to tell the difference between those and our genuine software," she says.
That's where Microsoft has some work to do, says Directions on Microsoft's Cherry. "Microsoft is not doing enough proactively to educate people about what they should look for when they are buying a computer to ensure that they do get a genuine copy of Windows," he says.
Microsoft has adopted a multipronged attack on software piracy. The company is selling cheaper versions of Windows in certain Asian countries where software piracy is widespread and is also working closely with law enforcement to stop those who manufacture or sell illegal copies of its products.