Nintendo of America said on Tuesday that it sold more Nintendo products during the week of Thanksgiving than at any other time in the company's history.
From Nov. 18 through Nov. 24, Nintendo sold more than 653,000 DS units and 350,000 Wii consoles in addition to millions of games and accessories in the United States.
The DS set an all time sales record for Thanksgiving week, surpassing the previous mark of 600,000 Game Boy Advance systems sold in 2005 for the same period. Said Wii sales represent the highest single week volume outside of launch week a year ago.
"Wii reached 5 million sold in the United States faster than any video game system in history," the company said, "after only 12 months of availability."
In light of the news, Nintendo president Reggie Fils-Aimefurther dismissed speculation that his company is managing supply to generate artificial buzz.
"A shortage benefits no one," he said. "We're disappointed. This was all about how we didn't accurately estimate demand. We need to be more bullish about the potential for the Wii."
"Nintendo Records Biggest Sales Week in History" Comments