How Not to Get Accepted in Apple's iPhone App Store

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It's not even a hobby for me any longer. I had a list of ideas to tackle after I finished the no-brainer of dumping some HTML into a UIWebView. It doesn't look like that's going to happen. I'm starting to move away from native code and concentrate on building Web applications that can be tuned to the mobile version of Safari. Just for grins, I'll make sure they work on WebKit just to give those Android and BlackBerry users a real boost. When I make mistakes, I'll be able to fix them immediately. There will be no need to ask, "Mother may I?" If I want to use a cross-site library to reach both iPhone and BlackBerry users at once, I'll be able to do it without getting accused of using some "private API."

So if you want to read "Free for All GOLD," forget about searching the App Store. You can read it on my site [27] in all its glory. Send the bug reports directly to p3 (at-sign) And by all means, donate directly to the Committee to Protect Journalists [28]. One hundred percent of your donation will go to them; Apple won't take anything.

Lessons of the Internet

Back in 1995, Bill Gates took one look at the Internet and scrapped his dreams of dominating online life with MSN. Apple would do well to look over his memo because there are indications that the beautiful design and wonderful experience of the iPhone can't withstand the tidal wave of ingenuity out there. Creativity will find expression, and bored developers waiting for approval will check out other platforms. BlackBerry sales beat iPhone's [29] earlier this year. Although RIM may try to emulate Apple's mistakes with its own walled garden, there are still other distribution mechanisms available to BlackBerry developers.

The Windows Mobile folks are also mindful of the need for open channels. When I interviewed Jay Roxe, group product manager of Windows Mobile, for another article about smartphone development, he outlined all of the different ways that a Windows Mobile developer could distribute a new program. Microsoft may run its own stores, but there are a number of other competitors and there's nothing to prevent you from giving a Windows Mobile app away from your own Web site, either.

[ Dive deep into mobile 2.0 technology with InfoWorld's "mobile 2.0" PDF special report [30]. ]

Microsoft isn't alone with this openness. Symbian and Palm apps are freely available. Let's hope that Palm follows through with promises to make the Palm Pre backward compatible because there are more than 40,000 applications available for that platform -- apps that work perfectly well without currying the favor of some central bureaucracy.

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