Facebook Caves to Privacy Pressure: 'Simplified' Controls Debut Wednesday

Facebook is ready to make up for its latest privacy debacle by introducing new privacy settings as soon as Wednesday.

During the TechCrunch Disrupt conference in New York on Tuesday, Facebook's Vice President of Product Chris Cox reportedly said the new privacy controls will be "drastically simplified".

Facebook has seen a backlash in the past few weeks over new privacy settings introduced after its f8 conference in April. Users and critics alike complained about the changes and Facebook's privacy policy, which, it seems, was longer than the U.S. Constitution.

The opt-out privacy settings Facebook introduced didn't help, as they had over 50 different privacy buttons, which equate to a headache-inducing 170+ options for users.

To try and diffuse the situation, Facebook's CEO Mark Zuckerberg admitted his company made "a bunch of mistakes" and just "missed the mark" on privacy control in a Washington Post column, and in an e-mail to blogger Robert Scoble.

Zuckerberg also promised new user privacy controls would arrive soon, and indeed Facebook has moved fast, considering today's announcement.

According to the TechCrunch report, Facebook's Chris Cox did not give any other details regarding the imminent privacy settings changes.

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