Black Ops Breaks Sales Records

Developer Treyarch's Call of Duty: Black Ops breaks the glass ceiling in pure dollar sales, according to Activision.

The publisher of the first-person shooter announced this morning that Black Ops has broken theatrical box office, book, and video game sales records for five-day worldwide sell through in dollars. Black Ops has even broken the record five-day worldwide sales of $550 million set by last year's release of Call of Duty: Modern Warfare 2. According to internal Activision estimates, Black Ops made $650 million for the company in its first five days of release.

In addition to beating previous sell-through records, Call of Duty: Black Ops set new records on Xbox Live. According to data gathered by Microsoft, more than 5.9 million multiplayer hours of Call of Duty: Black Ops were logged by the end of launch day (November 9). In addition, more than 2.6 million unique gamers played Call of Duty: Black Ops in one day on launch day.

Call of Duty: Black Ops is rated Mature by the ESRB and available for various platforms such as PS3, Windows PC, and Xbox 360.

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This article originally appeared on GamePro.com as Black Ops breaks sales records