Carrying the iPad while shopping in Union Square, San Francisco, is fashionable enough. When the iPad is inside a colorful case that goes with your new outfit, you look maaaarvelous.
Targus has some of the most stylish iPad cases around, including the Zierra line, a leather case with pockets similar to a billfold. Some of the cases, such as the Truss line, come in a variety of colors (sky blue, bright orange, light green). Both cases prop up the iPad for hands-free viewing.
Cost: $60 (Zierra), $50 (Truss)
Apps that go well: Gilt on the Go (free), Satorialist (free), Gap 1969 Jeans (free)