LED Monitor Sales Jump in Asia

Photograph: Marc Simon
Sales of light-emitting diode (LED) monitors have begun to register consistent upward growth since end of last year, according to global market research company GfK Asia.

The research indicates that although the desktop monitor market has matured in the constantly evolving PC industry, the introduction of LEDs monitor panels in the last three years has managed to bring a new life in the sector.

4 million units sold

GfK Asia says that for the first three quarters of this year, consumers in nine Asian countries have bought more than four million units of LED monitors worth over US$ 700 million.

Total sales in Singapore, Hong Kong, Taiwan, South Korea, Indonesia, Malaysia, Philippines, Thailand, and Vietnam occupy 24 per cent of the unit sales pie in September 2010.

Gerard Tan, Regional Account director for IT at GfK Asia notes that third quarter sales in the LED monitor segment indicates more than two-fold jump over the second quarter. However, the research firm reports slow growth in the overall monitor market across the Asian countries.

Faster growth in matured economies

According to GfK, matured economies including those of Singapore, Hong Kong, Taiwan, and Korea are showing a faster pace of growth than developing markets (Indonesia, Philippines, Malaysia, Thailand, and Vietnam).

This latest technology in PC monitor contributed about 15 per cent to the overall monitor sales in the first nine months of 2010. GfK further notes that prices of LED monitors have been gradually dipping since their launch in the region, and this has also played a part in boosting sales.

"Plenty of opportunities still present for LED monitors in developing countries as the technology was only introduced there at a later stage," said Tan. "The dynamic industry will continue to adopt new display technologies, but LED is poised to be a main contender of the consumer dollar. As prices continue to erode, we can expect to see increasing adoption of LED monitors."

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