Apple has abandoned its attempt to secure the 'pod' trademark, leaving competitors free to use the word in their product names and branding.
According to Patently Apple the company gave up on its seven-year battle on April 13. The Canadian Intellectual Property Office revealed the back-and-forth attempts by Apple to trademark the word, with the first filing made on July 29, 2004.
It would appear that Apple initially abandoned its attempts in December last year, only to revive them again in January, before abandoning them again.
Though the 'iPod' trademark is still legally protected, the news could lead to a number of other companies using the word 'pod' in their attempts to market their products.
Apple had made moves to stop other companies using the word in their names in the past - most notably Gear4, which was known as PodGear until early 2006. Other companies using the word in product names were also approached in 2006, issuing several cease and desist orders.
More recently, Apple's trademarking efforts have been focused on the words 'App Store' and variations of them. Microsoft is currently arguing that the term is too generic to trademark while Apple is taking Amazon to court over the Amazon Appstore.
This story, "Apple Drops Attempts to Trademark 'Pod'" was originally published by Macworld U.K..