Android Doubles iPhone in New Smartphone Sales

Android devices have outsold the iPhone by a 2-to-1 margin in the past three months, according to a new Nielsen survey.

Apple's catch-phrase -- that the iPhone’s user-friendly interface “just works” – wasn’t working on a majority of the buyers: 56 percent picked an Android device; 28 percent chose on iOS device.

Android Doubles iPhone in New Smartphone Sales
Nielsen says the "preferences of these so-called ‘recent acquirers’ are important as they are often a leading indicator of where the market is going."

But there's a caveat that will likely prevent Android from leaving Apple in the dust. The unveiling of the iPhone 5 is expected practically any day now, and Nielsen notes that "every time Apple launches a new iPhone or makes it available on a new wireless carrier, there is an increase in their sales."

It's also worth noting that Apple continues to hold its own against an army of Android devices from a slew of manufacturers despite offering just a single line of smartphones. Perhaps something does "just work" with the iPhone after all.

Among all smartphone owners -- not just recent acquirers -- 43 percent own an Android device; 28 percent have something from Apple; 18 percent have BlackBerrys; and everything else makes up the remaining 11 percent.

Android Doubles iPhone in New Smartphone Sales
While the release of the iPhone 5 might take some of the wind out of Android's sails (and sales) this fall, there's nothing on the horizon to stop the march of smartphones in general -- 56 percent of recent acquirers chose one over a feature phone.

Follow Eric on Twitter, and at ericmack.org. Follow PCWorld on Twitter, too.

For comprehensive coverage of the Android ecosystem, visit Greenbot.com.

Subscribe to the Best of PCWorld Newsletter

Comments