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LinkedIn Eyes Growth in Asia Pacific in 2012

Professional social networking company LinkedIn which started its Singapore office about 7 months ago is set to double its staff strength in the country in 2012.

LinkedIn currently has 8 people in leadership positions in Singapore. These are key people who are responsible for growing the company's business in the Asia Pacific region.

LinkedIn Eyes Growth in Asia Pacific in 2012
"Despite the uncertain economic climate, we are happy where we are today," said Arvind Rajan, Managing Director and Vice President of Asia Pacific and Japan at LinkedIn at a media briefing in Singapore today. He was referring to the social media site's success in the region which now boasts a 20 million plus membership compared to the 17 million membership figure about half a year ago.

Worldwide, LinkedIn has now 135 million members and two new members are joining the network every second. The site is currently ranked 33 in the world in terms of unique visitors-another clear sign of the site's increasing popularity.

According to Rajan, LinkedIn has crossed the 10 million membership mark in India and has over 2 million members in Australia.

This year, LinkedIn opened its first office in Japan. In India, it has now three offices-in Bangalore, Gurgaon and Mumbai. Including Singapore, LinkedIn now has 7 offices in the region.

Rajan said that LinkedIn has grown phenomenally in Asia and mobile usage on LinkedIn has seen 400 per cent growth year on year. Key to growth for the company has been the addition and dissemination of local insights and adding more local languages to the site.

Talking of the 2012 outlook, Rajan said that LinkedIn will be crucial for people looking for career opportunities in a turbulent economy. "Talent will remain key and LinkedIn will keep elevating the role of talent in a networked world," he said.

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