Enterproid Makes It Easier to Add Apps With Box Deal

Enterproid is hoping to make it easier for enterprises to offer applications using its secure framework without having to re-write the app, through a new partnership with Box.

Enterproid's Divide platform, currently only available on Android phones, lets a user have two "personas" on a single phone. The work persona runs secure mail, calendar and other apps built by Enterproid. That part of the phone is managed by IT administrators, who can decide to bar users from downloading any additional applications. The personal persona is open and employees can use any app they wish there.

Through the arrangement with Box, an IT administrator can offer users third-party apps that don't have to be rewritten to work inside the secure work persona. To keep corporate data safe, the administrator can specify that data be stored in the cloud with Box. Box is an online storage service that emphasizes data security and is aimed at business users.

The arrangement ensures that users don't store data locally on a removable storage device, such as a memory card, that could be lost, Enterproid said. The app still resides inside the Enterproid "app wrapper," adding a layer of security.

Enterproid said it's easy for IT administrators to manage the Box offering. They upload the app into their Divide management console, assign apps to employees and specify data storage policies by app and by employee.

Users will be able to store up to 50 GB of data with Box, but the companies did not disclose at what price.

Enterproid is among a number of companies offering products that let people use a single phone of their choice for work and personal use. Enterproid's offering is different from other related technologies because it works on the application layer rather than virtualizing an operating system. Critics say it's less secure than virtualization, but Enterproid argues that its offering performs better. VMware, Open Kernel Labs and Red Bend are among the companies offering or developing mobile virtualization products.

Nancy Gohring covers mobile phones and cloud computing for The IDG News Service. Follow Nancy on Twitter at @idgnancy. Nancy's e-mail address is Nancy_Gohring@idg.com

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