China's UCWeb Partners With Evernote to Bring Note-taking Feature to Mobile Browser
The company behind one of China's largest mobile Internet browsers, UCWeb, will incorporate note-taking features from Evernote into its product, as part of a partnership to help the companies expand globally.
The partnership announced Thursday will likely help Evernote achieve its objective to make China its second-largest market by year end.
Under the agreement, UCWeb's mobile browsers will include functions to easily save and share information through Evernote's note-taking services. The features are already available in the international edition of the browser, which works in English. But by the end of June, the Evernote features will be added to UCWeb's Chinese language browser which is available for Android, Apple's iPhone, Nokia's Symbian OS and other mobile operating systems.
UCWeb wants to take advantage of its reach across China and in foreign markets to offer a platform for partner companies to expand abroad, said Robert Tanner, UCWeb's international strategic cooperation director while speaking at the Global Mobile Internet Conference being held in Beijing.
UCWeb's philosophy is "helping Chinese companies go abroad, and helping foreign companies to enter the Chinese market," he added.
By June or July, UCWeb plans to launch a U.S. edition of its popular mobile browser. The company, which has 1,100 employees, is also working on setting up an office in the country later this year.
Earlier on Thursday, Evernote launched a new China-based service that it expects will help expand the company's user base in the country. China is already Evernote's third largest market behind Japan and the U.S.
"We would like to work with partners to accelerate their globalization, at the same time increase our presence in markets such as China," said Ken Gullicksen,