Looks like Sony may be just as frustrated with their current situation as gamers are, as both sides of the battle are steadfast in their beliefs over the PS3's current price tag. In terms of a price cut, gamers have loudly shouted "Yea", while Sony has clearly shouted back with a deafening "Nay." So, what's the deal here? What's keeping Sony from dropping the price, say $100?
Well, you may find your answers from Sony's president and CEO of Sony America, Jack Tretton and Sony's chairman, president and CEO, Sir Howard Stringer, who both spoke out in separate interviews about the problems of a price cut.
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