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LG.Philips Shows Super-Thin LCD

Martyn Williams, IDG News Service

Thursday, October 18, 2007 7:00 AM PDT

LG.Philips LCD Co. Ltd. has developed an LCD (liquid crystal display) panel that is less then 20 millimeters thick, it said Thursday.

The announcement from the South Korean company follows news of similar developments from Japanese competitors in recent weeks and reinforces a growing trend in the flat-panel display business. No longer is the emphasis on making LCD panels bigger; now it's on making them thinner.

The 19.8-millimeter thick LG.Philips LCD panel is a 42-inch screen with full high-definition resolution making it suitable for use in future televisions. It's 40 percent thinner and 10 percent lighter than current comparable screens, the company said.

Other details about the panel weren't revealed and there is no word on when it might go into production. LG.Philips LCD plans to unveil it next week at the FPD Expo show in Japan.

In August, Japan's Sharp Corp. took the wraps off a 52-inch prototype display that is 20 millimeters thick. Sharp said it could be in commercial TVs around 2009 or 2010. At this month's Ceatec exhibition Victor Co. of Japan Ltd. (JVC) displayed a 20-millimeter thick 42-inch LCD panel and Hitachi Ltd. showed off several prototypes of a 32-inch LCD TV that is just 19 millimeters thick and could be available in 2009.

In part the race is on because LCD manufacturing plants have hit a limit in the size of panels they can produce. Not only can't current factories make screens much larger than 108-inches -- something Sharp has already displayed -- but the market for such huge screens is very limited. Making TV sets thinner will likely appeal to many consumers.

In the battle for the world's thinnest TV Sony Corp. has taken an early lead with an 11-inch set that goes on sale in Japan in December. The screen is based on OLED (organic light-emitting diode) technology and not LCD. OLED cells emit their own light and so a backlight, which adds depth to the screen, isn't required.

The Sony OLED set is just 3 millimeters thick and will debut on Dec. 1 and will cost %200,000 (US$1,740.50).

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