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mobile privacy

Digital ads group promotes a mobile consumer privacy policy

The Digital Advertising Alliance, a champion of privacy self-regulation, unveils set of principles for advertisers and tech companies to provide notice and controls over consumers' data on the mobile Web.

Facebook raked in big bucks from mobile ads in Q2

Facebook's mobile push is pulling in significant revenue for the social network, which reported $1.6 billion in ad revenue during the second quarter.

on techhive.com

LinkedIn launches Sponsored Updates

Content marketing options come to the social network for businesses

Twitter TV

Twitter to help advertisers infiltrate your second-screen TV habit

Twitter on Tuesday officially expanded its TV ad targeting service for companies to show Promoted Tweets to specific viewers.

on techhive.com

Aggressive game advertising to children prohibited by German Federal Court

Aggressive advertising messages aimed at children urging them to purchase goods for the game "Runes of Magic" are not permitted, the German Federal Court ruled.

Windows Phone ad

Microsoft leads tech-ad spending in the first quarter with Windows 8 push

Microsoft outspent all other tech companies during the first quarter as it promoted Windows 8, Nielsen said Tuesday.

Yahoo Logo

Yahoo profit rises by 46 percent, though sales still drag

Yahoo's profits rose, though sales at the company were still down. Analysts say it is too soon to tell if the company can ever be "cool" again.

Advertisers can pay AdBlock Plus to look the other way

Large companies like Google can pay the popular ad-blocking extension AdBlock to let their ads through.

privacy

Facebook moves to remove ads that display controversial content

Facebook is launching an aggressive strategy for better detecting violent, graphic, sexual and otherwise controversial content across its site and removing ads that appear alongside that content.

on techhive.com

FTC advises Google, Yahoo, others to be clearer in labeling paid search results

Searching online for something like "diet plans," or "Caribbean vacation," or of course "iPhone," is bound to present a slew of results, including ads. Now, the U.S. Federal Trade Commission wants search engines to display those ads more clearly.

on techhive.com