Consumers can choose between two models: the BD70E, which uses a built-in 8 centimeter Blu-ray Disc burner to record video directly to discs; and the BD7HE, a hybrid model, which includes both the disc burner and a 30G-byte hard disk drive.
The BD70E will cost around ,1,300 (US$1,775 ) and the hybrid version ,1,500.
All components in the cameras, including, lens, CMOS (complementary metal oxide semiconductor), drive and disc output, are full 1920 x 1080 high-definition. "We guarantee end-to-end full HD," Roland Fritsch, European product manager at the Hitachi Digital Media Group, said at a news conference.
While the 7.5G-byte Blu-ray Disc offers about one hour of recording, the hard disk drive provides four hours.
Fritsch expects storage capacity of both to be increased. "We won't see dual-layer recording on Blu-ray Disc camcorders this year, but there will be developments in this area," he said.
The new camcorder could help meet demands by manufacturers of Blu-ray Disc players for more content, according to Fritsch. "Everyone says we need more Blu-ray Disc content and keep talking about Hollywood," he said. "Yes, we need Hollywood titles, but now, with our new camcorders, everyone can create Blu-ray Disc content."
IFA runs through Wednesday.