Sony to Cut PSP Price in Japan

Sony said Thursday that it will cut the price of its PlayStation Portable handheld gaming device in Japan from next month.

The PSP-3000 will cost ¥16,800 (US$185) from Oct. 1, a cut of ¥3,000 from its current price, it said at the Tokyo Game Show. The PlayStation Portable first went on sale in Japan in Dec. 2004 and the PSP-3000, which was launched in October last year, was the third major facelift for the platform.

The price cut will come in Japan a month before Sony puts on sale the PSP Go, a slimmed down version of the device without the UMD (Universal Media Disc) disc drive. The PSP Go will supplement the PSP-3000 in the market and will launch in Japan on Nov. 1 and in other regions on Oct. 1. It will cost ¥26,800.

Sony's announcement follows the news on Wednesday that Nintendo will reduce the price of the Wii in the U.S. to US$200 from this weekend. The Wii has been selling for US$250.

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