Apple Debuts iPhone App Called Apple Store

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Want to pre-order the new iPhone 4 or buy a new Mac mini on your iPhone? Starting Tuesday, there is an app for that. Apple debuted its own iPhone app called Apple Store that allows you to buy Apple hardware and other goodies via your iPhone or iPad.

Just as iTunes lets you buy apps, music, and movies via your iPhone, the Apple Store app allows you to brows before you buy iPhones, iPads, Macs, or any other Apple product your credit card can withstand. In a less-than-amazing coincidence, Tuesday is also the day that pre-orders for iPhone 4 are being taken.

Even More Handy

The free Apple Store app also helps you find nearby Apple stores, in case you want to shop in person. It's tied into location services, so once you give your permission to be found, it will point you toward the nearest Apple store. From there you can make reservations to speak with an Apple Genius or sign up for an event like a workshop.

Five navigation buttons sit at the bottom: Featured, Products, Stores, Search and Cart. One bonus: many products have a "Q&A" section, in which folks ask questions about the product, and others answer.

The Apple Store app appears to make shopping for Apple products easy and painless. There's nothing innovative or ground-breaking about it, but it offers a more direct mobile link to Apple merchandise compared to other third-party Websites.

Stay tuned for PCWorld's official review of the Apple Store within the App Guide section of

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