Apple Opens 2nd China Store on Saturday

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Apple will open its second flagship store in China July 10 in the heart of Shanghai's financial district, located near local landmark the Oriental Pearl Tower. According to Shanghaiist, the new Shanghai Apple Store bears a striking resemblance to the flagship Fifth Avenue store in New York. The website has posted numerous images of the store here.

The store will be only the second outlet Apple has opened in China since the Mac manufacturer opened its first China store in Beijing in 2008. "This is the first of many stores we will open in China," Ron Johnson, Apple's senior vice president of retail said at the time, promising stores "in Beijing, in Shanghai and beyond."

Apple has since announced plans to have 25 retail outlets in China by the end of 2012. "We are thrilled to open the first of many new stores in China in this incredible location," Apple's Johnson said this week.

Earlier this year, Apple announced plans to concentrate efforts on the large untapped Chinese market. This week, Lenovo's boss Liu Chuanzhi told the Financial Times the company was "lucky" Apple had so far ignored the Chinese PC market.

"We are lucky that Steve Jobs has such a bad temper and doesn't care about China. If Apple were to spend the same effort on the Chinese consumer as we do, we would be in trouble," Liu Chuanzh said.

This story, "Apple Opens 2nd China Store on Saturday" was originally published by Macworld U.K..

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