In short, you work from Starbucks. And you're not alone.
Thom Singer, a professional speaker and entrepreneur from Austin, Texas, understands you. Though he doesn't pay for office space, he jokingly remarks: "I like to say I have 'South Austin, North Austin, and downtown offices.'" Those spots, however, are the locations of the Starbucks coffee shops he frequents.
"I am the type of person who would go crazy without being around other people. Working from home or a rented office would get lonely fast," Singer says.
Thanks to their offer of free Wi-Fi, the promise of companionship, and a never-ending supply of tasty, caffeinated treats, coffeehouses like Starbucks have become an office away from home for many entrepreneurs and self-employed folks.
Working out of your local coffee shop offers multiple conveniences and can save you plenty of cash, but it also poses various challenges. Staying productive and keeping your gear (and the data it contains) secure can be tough--as can obeying the often-unwritten rules that govern a communal workspace.
Does Starbucks Mind?
We asked Starbucks' corporate communications department if the company had an official policy on in-shop workplaces, but representatives declined to answer, saying instead that "Starbucks stores were designed to be community gathering places...We know that Wi-Fi and the Starbucks Digital Network continue to be big draws in our store and our customers tell us they appreciate having access to this offering for work or personal use."
How Starbucks enforces that nonpolicy seems to vary from store to store. An informal poll of baristas at Starbucks locations in suburban Boston revealed that most are happy to have you sit as long as you'd like as long as you're a paying customer, though some admitted that they may ask fixtures to vacate when a long line of folks are waiting for a seat.
Bad music and freezing temperatures are not the only potential drawbacks of working in a public environment. Like any office, your local coffee shop has its own rules, office politics, and etiquette. And like any office, a Starbucks has prime workspaces--and not so prime locations. The only difference when it comes to working in a Starbucks is that you aren't guaranteed the same desk every day.
Location, Location
All of the folks we talked to for this story agreed about certain rules of office etiquette. Chief among them: Never take up more space than you need. Select the smallest table that's available, and be prepared to share. That means you shouldn't plan on carting in your CRT monitor (hey, it's not completely unheard of); instead, you'll want as portable a setup as possible.
Mark Lassoff, who owns a small technical training business, regularly works out of a Starbucks in Manchester, Connecticut. He recommends using a small laptop, with a screen that measures about 13 inches. As he notes, your laptop may very well end up on your lap--and then "you don't need the extra heft of a larger machine."
You also should consider packing a back-up battery and an extension cord--but be warned that it's a serious breach of etiquette to snake it across the floor where folks can trip on it. You can win points with your coworkers by providing a surge protector that allows you to share an outlet. Keith Hinzman, an architect who regularly works out of a Starbucks in Melrose, Massachusetts, says that an outlet splitter (like this one) is "a good secret weapon" to pack.
The Gear That Works
If you're looking for a thin-and-light laptop to rule cafés with, check out PCWorld's top-ranked ultraportable notebooks. Other options include Dell's new Vostro 3000 Series laptops, which are designed to offer portability and long-lasting battery life, the sleek Samsung Series 9, and the ultra-thin MacBook Air.
Security is probably the biggest concern for folks who work in a public environment. But none of the work-from-café types that we talked to for this story reported feeling unsafe or terribly worried about their gear. Most folks rely on a friendly neighbor or barista to keep an eye on their laptop when they run to the restroom or step outside to make a phone call.
Keeping your gear safe is only half the battle, though. You also need to protect the data it contains. If you're looking at sensitive information--such as invoices, bills, or banking statements--on your PC, you can hide it from prying eyes with a tool such as Kensington's $78 Privacy Screen, which limits the viewing angle of your laptop's display.
Using a public hotspot can expose you to dangers that go beyond nosey neighbors, however. You can up the level of security with a service like WiFi Guardian, HotSpotVPN, or Hotspot Shield.
Next: Staying in Sync at the Coffeehouse