Kindle Fire's a Hit, Sight Unseen

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Few people have seen Amazon's Kindle Fire in person, and even the press haven't tried it yet. But that hasn't stopped the newly-announced 7-inch tablet from becoming a hit before its November 15 launch, according to reports.

Sources "close to Amazon" told All Things D that the company is selling 25,000 Kindle Fire tablets every day. eDataSource, which last week estimated that Amazon sold 95,000 Kindle Fires on day one, believes daily sales are around 20,000 units per day.

By those metrics, Amazon has sold nearly 250,000 Kindle Fires to date. And while competing tablet makers typically brag about units shipped to retailers, Kindle Fire sales are going directly to consumers.

Right away, Amazon got people's attention with the Kindle Fire's $199 price -- a cheaper debut than any other noteworthy tablet on the market. Amazon also focused on simplicity, rebuilding an early version of Android into an interface that focuses on buying and consuming content from Amazon's digital stores.

The Kindle Fire's apparent success proves that consumers have faith in Amazon thanks to its Kindle e-readers -- or, they just really like cheap tablets, and are willing to take the gamble without trying one or reading any reviews.

If you're not one of those people, don't fear; Best Buy, and Staples plan to sell the Kindle Fire, so you can try before you buy.

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At a Glance
  • The 7-inch, Android-based Amazon Fire will appeal to those who buy books, videos, and music at Amazon, but it will frustrate those looking for a more versatile slate.


    • Smooth integration of cloud and local storage
    • Easy shopping for Amazon books, music, videos


    • Interface still has some bugs
    • Sluggish performance
    • Not as flexible and versatile as other tablets
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