Microsoft may roll out a Surface all-in-one PC to challenge Apple’s iMac
What's next for Microsoft's hardware efforts? If recent reports are to believed, it looks like an all-in-one desktop is on the way,
By Nick Mediati
PCWorldJul 2, 2016 2:00 pm PDT
Microsoft has made hardware more of a priority in recent years, what with the Surface Pro line of tablets and Surface Book laptop. But these devices might be just the beginning of Redmond’s PC push. If a couple new reports are any indication, the company is also about to jump into the desktop PC game.
Windows Central reported Friday that the company is hard at work on the Surface AIO, an all-in-one desktop PC that could soon join Microsoft’s existing Surface product lineup.
The Windows Central report reinforces the veracity of an earlier report from DigiTimes, which claimed that Microsoft would introduce a Surface desktop PC “in the third quarter of 2016 at the earliest.” Daniel Rubino of Windows Central casts doubt on the timeframe, though, noting that, “our sourcing suggests such details are undecided at this time.”
Although specs are still mostly unknown, both DigiTimes and Windows Central suggest that the exact timing—and the release of the next-gen Surface Book—may depend on when Intel’s upcoming Kaby Lake 14-nanometer processors are ready.
The story behind the story: Microsoft’s expansion into PC hardware comes at a time when PC sales have taken a nosedive in recent years. Worldwide PC sales slumped nearly 12 percent in the first quarter of 2016, compared to the same time last year. Gartner’s report at the time stated that “There was no particular motivation for U.S. consumers to purchase PCs in the first quarter of 2016,” some harsh words for the industry as a whole.
A new way forward for the PC?
Microsoft by itself may not be able to get the PC back on track, but it could help provide the PC industry with a new direction to follow—a little like how the Surface Book put a new spin on the laptop.
And as Windows Central’s Rubino points out, Microsoft is uniquely positioned to bring something new to the table (or desktop, as it were): As Rubino speculates, a Surface AIO could end up being an updated, consumer-level version of the PixelSense, the company’s attempt at a touch-centric tabletop computing device.
If so, Microsoft may be able to take the touchscreen all-in-one from the somewhat awkward-to-use device that it is now into something that is truly unique, useful, and easy to use. Here’s hoping.
Disclosure: The author of this article provides copywriting services to TechSoup, a nonprofit organization that works with Microsoft and many other technology companies to provide nonprofits with technology products and services. His role at TechSoup does not influence his work for this publication.