“Let’s go surfin’ now, everybody’s learning how, come on and safari with me.”
With those words, Brian Wilson, always the visionary, successfully foreshadowed Steve Jobs’ thought process some 40 years later when Jobs introduced the world to Apple’s very own Web browser. Problem is that in the decade since, Safari hasn’t made inroads in the desktop environment.
The mobile environment, however, is a completely different story. Here, in a place where iPhones and iPads and iEverythings are so dominant, Mobile Safari—introduced three years after the original Safari in 2007—rules the roost. And in a world that’s become increasingly untethered, that’s a very big deal indeed.