Apple on Thursday introduced a new Try Before You Buy section to its popular App Store, highlighting “lite” and free apps in the storefront. The new section is intended to make up for the lack of a return and free trial policy in the App Store. Still, it’s not exactly a match to Google’s Android Market policies that protect you from paying for dud apps and are more consumer friendly.
The Try Before You Buy (iTunes link) section can be found under the Free On the App Store spotlight, in the Featured tab, and can also be accessed from iTunes. At the moment 98 applications are featured in the section, all of which are free or “lite” versions of paid apps and games.
Apple said earlier this year that it had paid developers selling apps through its App Store more than $1billion. With an easy way to jailbreak their phones and install pirated apps, the developers’ well being is at stake, and of course, the crown of the Apple Store. Apple’s iOS app store hosts more than 225,000 applications, while the closest competitor, the Android Market, clocks in excess of 70,000.
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