The biggest takeaway from Apple’s announcement was that 6.9 million iPhones were sold in the fourth quarter alone, blasting past Research in Motion’s sales numbers and confirming Apple as a very serious contender in the mobile market. The concurrent release of Apple’s finances may just be a coincidence, or it may be that the company is fluffing its feathers in the face of rivalry, daring the G1 to best the iPhone’s sales.
If Apple is indeed posturing against its newborn rival, the behavior falls in line with its increasingly aggressive ads. Two new anti-PC ads were released earlier this month mocking Microsoft’s Vista advertising campaign. The ads come off as childish and irrelevant to consumers who aren’t hip to, or don’t care about, a software company’s ad budget. Neither Apple’s new ads, nor Microsoft’s “I’m a PC” ads, actually sell anything, but rather dance around with knives like in Michael Jackson’s “Bad” video.
It could be a good fight if and when Apple goes directly for the G1’s throat. Does the G1 even stand a chance against Apple’s sleek behemoth?