The Secret to a Perfect Elevator Pitch

Philip B. Crosby invented the concept of the 'elevator pitch' in the 80's, and it quickly became popular in the business world.

Meditation: Helpful in Many Ways

Meditation is associated with mindfulness and the spiritual side of eastern religions. But the truth is that for a while now, it’s been growing in popularity throughout the world as a way of relaxing.

Digital Transformation: Steps to an Effective Strategy

Digital transformation (DT) is defined as the modification of business activities, procedures, capabilities and models to take advantage of the changes and opportunities presented by new digital technologies, as well as the impact they have on society, while always thinking about current and future trends.